In 2020, Grimmwelt Kassel, the world's largest exhibition house dedicated to the Brothers Grimm, celebrated its 5th birthday. At the same time, it was the 15th anniversary of the recognition of the Children's and Household Tales as a UNESCO World Documentary Heritage.
For this double anniversary, we developed an additional layer to the existing corporate identity, which was placed – almost literally – in the form of graffito over the entire communication as well as the exhibition house.
- Market Analysis and Consulting
- Conceptual Design
- Brand Design
- Environmental Design
Additional images: Tanja Jürgensen