Communication and branding concepts for BMW and BMW Alpina
Conceptual Design
Working with BMW’s Design and Development department in Munich, we develop ideas and concepts for internal and external communication campaigns and branding. Notable projects in this area include devising the accompanying communication strategy for the launch of BMW’s new luxury-class vehicles and supporting the brand design for BMW Alpina.
- Market Analysis and Consulting,
- Idea Development and
- Corporate Wording
As part of the premiere of the Concept XM at Art Miami Basel in December 2021, we created ideas, wording and concepts for related pre-communication campaigns.
Additional images: BMW Group